Under Pressure From Roblox, Fortnite Allowing Creators to Sell In-Game Items

Roblox, a popular gaming platform, has prompted Fortnite, a rival game, to make significant changes to its in-game creator economy. Fortnite, developed by Epic Games, will now allow its creators to sell custom-made items directly to players, a feature that has long been a part of Roblox's business model. Furthermore, Epic Games has announced that for the next year, creators will receive a larger share of the revenue generated from these in-game item sales. This move is seen as a response to the growing success of Roblox, which has gained significant traction among users who enjoy the ability to create and monetize their own content within the platform. The changes in Fortnite's creator ecosystem are aimed at providing more opportunities for creators to generate income and potentially attract more talent to the platform. This shift in strategy reflects the ongoing competition between gaming platforms as they strive to offer the most compelling and lucrative experiences for both players and creators.