Google isn’t kidding around about cost cutting, even slashing its FT subscription

Google is tightening its belt in response to the economic downturn, even going as far as canceling its Financial Times (FT) subscription. While the savings from this move may be relatively small, it highlights Google's commitment to cost-cutting measures. The decision to cancel the FT subscription comes at a time when Google's relationships with news publishers, including the FT, have become increasingly strained. This tension stems from ongoing debates around fair compensation for news content and the role of digital platforms in the media landscape. The article suggests that these cost-cutting efforts, though small in scale, are part of a broader strategy to trim expenses and maintain profitability amidst economic uncertainty. Google's actions, even in seemingly minor areas like subscription cancellations, signal a renewed focus on financial discipline and a willingness to make tough decisions to weather the current challenges facing the tech industry.