What Tim Cook built | TechCrunch

Last day to exhibit your breakthrough to 10,000+ tech leaders at Disrupt is on Oct 2. Book Exhibit Table Now. Disrupt doors open Oct. 13. Get your pass and bring someone with you at 50% off. REGISTER NOW. After 15 years as Apple’s CEO, Tim Cook will be stepping down from the role in September. On the latest episode of TechCrunch’s Equity podcast, Kirsten Korosec, Sean O’Kane, and I discussed Apple’s big announcement. We reflected on how Apple has changed since Cook took over from Steve Jobs in 2011, and what challenges incoming CEO John Ternus will be facing. “If you look at a certain camp, it is very much like, ‘John Ternus is a product guy and this is going to be amazing’ and it’s very nostalgic and going back to Steve Jobs,” Kirsten said. “But I think what people forget is that Tim Cook actually made another product, which was completely around operations.” Similarly, Sean noted that Cook has given Ternus a strong “running start” as “the company’s numbers just sort of keep going up.” But a running start doesn’t guarantee victory: “How much volatility is around the corner? Are we really looking at a situation [with] the breaking apart of a global economy, along with the rise of a