Apple Just Hiked the Price of Its Streaming Service by 30%

Apple has announced a 30% price increase for its streaming service, Apple TV+. The subscription fee has been raised from $4.99 per month to $6.99 per month in the United States. This change also affects other regions, with the price increasing from £4.99 to £6.99 in the UK and from €4.99 to €6.99 in Europe. The move comes as Apple faces increased competition in the streaming market and rising costs associated with content production and licensing. Despite the price hike, Apple TV+ still remains one of the more affordable streaming options compared to competitors like Netflix, Disney+, and HBO Max. The increase applies to both individual and family plans, and current subscribers will see the new price reflected in their next billing cycle. Apple has stated that the price change is necessary to maintain the high-quality content and experiences that users have come to expect from the platform.
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