Technology8/22/2025•The Verge

Florida man orders beautification of America after gold-plating the White House

Florida man orders beautification of America after gold-plating the White House

The article reports that President Donald Trump has signed an executive order to improve the "usability and aesthetics" of US government services. The order establishes an "America by Design" initiative and a new National Design Studio, led by a chief design officer, to facilitate this. Airbnb co-founder Joe Gebbia is reportedly lined up for the chief design officer position. Gebbia has already been tasked with overhauling the federal retirement process. However, there are concerns that Gebbia's design choices may be influenced by Trump's preference for "golden, gaudy, and gilded" aesthetics, which the article suggests should be avoided. The article expresses the hope that Trump's personal aesthetic preferences do not dictate the design of government services, and that the new initiative focuses on creating "first-class online and offline experiences for Americans" that are both usable and visually appealing.

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