Politics6/9/2026•CNN

Trump family promotes coins commemorating White House UFC fight | CNN Politics

Trump family promotes coins commemorating White House UFC fight | CNN Politics

As President Donald Trump prepares to host a UFC fight at the White House this week, his family is promoting a venture aimed at profiting off the spectacle by selling gold coins priced as high as $12,000. The “Freedom 250”-themed silver and gold medallions feature Trump’s face and are being marketed as a collaboration between the UFC and the Trump Organization, which is run by the president’s sons Eric and Donald Trump Jr. The coins, which are being sold in advance of Sunday’s fight, have been dubbed “Trump Coins” on a website that also boasts they were “designed by President Trump.” There are four coins for sale, ranging from a silver one that costs nearly $250 to a $11,999.99 gold medallion whose holder comes with a portrait of Trump and UFC chief Dana White. The Trump Organization appears only to be licensing the president’s brand for the coins and is not manufacturing or selling them. But the collaboration marks the Trump family’s latest involvement in efforts to cash in on his return to the White House — and yet another example of the president’s eagerness to put his name on an array of products, events and initiatives related to his administration. T

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