Comcast’s fix for streaming service overload is in your cable box
Comcast is launching a new streaming hub called the StreamStore, which will be available on its Xfinity Xumo Stream Box and X1 devices, as well as on the web. The StreamStore allows users to buy and manage subscriptions for over 450 streaming apps and channels, including popular services like Netflix, Peacock, Disney Plus, and HBO Max. Comcast is positioning itself as a "streaming broker," allowing customers to add or drop channels and tack on new subscriptions to their monthly internet or TV bill. The company is also offering a bundle called StreamSaver, which includes subscriptions to Apple TV Plus, Netflix with ads, and Peacock's ad-supported plan for $15 per month. Comcast plans to expand the StreamStore with new streaming bundles, apps, and enhanced subscription management capabilities in the future.
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