Amazon Partners with FanDuel to Add Betting Feature to NBA Games

Amazon has partnered with FanDuel, a leading sports betting platform, to integrate a betting feature into its NBA game streaming service. This new feature will allow Amazon customers to track their bets and access betting-related content while watching NBA games. The collaboration aims to provide a more engaging and interactive experience for sports fans, as they can now seamlessly follow their bets alongside the live game action. This move reflects the growing popularity of sports betting, particularly in the United States, where several states have legalized the practice. The partnership is expected to benefit both companies, as it will likely attract more viewers and bettors to their respective platforms. Amazon's streaming service, which includes exclusive rights to Thursday Night Football, will now offer an added layer of interactivity and monetization through the integration of FanDuel's betting features.