Everything we like is a psyop | TechCrunch

Last day to exhibit your breakthrough to 10,000+ tech leaders at Disrupt is on Oct 2. Book Exhibit Table Now. Disrupt doors open Oct. 13. Get your pass and bring someone with you at 50% off. REGISTER NOW. Last year, I was telegraphed a subliminal mandate from the indie rock powers that be: I was supposed to like Geese. The young Brooklynites make good music, but are they the saviors of rock and roll, the defining rock band of Gen Z, the second coming of The Strokes? The buzz around the band would suggest so. After their album “Getting Killed” came out in September, the band was unavoidable if you’re the kind of person who refers to concerts as “shows.” When frontman Cameron Winter played an “extremely sold-out” solo set at Carnegie Hall, people in the audience seemed convinced that they’d be able to look back on that night in 50 years and tell their grandchildren that they witnessed a seminal moment in American musical history — the birth of the next Bob Dylan. How could anyone live up to that hype? That’s why, when Wired reported that Geese’s popularity was a psyop, I felt vindicated — I was right! I knew it! I was smarter than everyone for only casually enjoying Geese! But it’s n