Future Apple Watches Might Ditch the Screen

Screenless fitness bands like the Garmin Cirqa and Fitbit Air are cheaper and less distracting alternatives to the Apple Watch, and their popularity hasn’t gone unnoticed. Bloomberg reports that Apple is working on a major rethink of its wearable line that could mean the company offers a competing screenless wearable, or at the very least, an Apple Watch that looks very different from the square puck that sits on millions of wrists today. Apple’s exploration into possible new form factors for the Apple Watch has been ongoing for the last year or so, according to Bloomberg. The company will release iterative updates in the form of a Series 12 and an Ultra 4, and possibly the first ceramic Apple Watch since 2016. After that, things could change more significantly. Apple is considering making its own screenless devices and smartwatches with different types of screens in various sizes. Bloomberg notes that even round screens are being considered. The company could also offer more premium models than its $799 Ultra and $1,249 Hermès models and more affordable options than the $249 SE. The changes, whenever they arrive, will likely be paired with Apple’s larger push into AI. As it stands