Your Roku TV is getting 4 new features soon - including a big one for movie nights

Roku is introducing four new features to its TV platform in the coming months. The most significant change is the addition of a "Featured Free" section, which will showcase free content from various streaming services. This aims to help users discover new shows and movies without having to navigate through different apps. Additionally, Roku is improving its search functionality, allowing users to find content across multiple platforms more efficiently. The platform will also introduce "Smart Guide," a new TV programming guide that integrates both live and streaming content. Lastly, Roku is implementing a "What's Next" feature, which will provide personalized recommendations based on users' viewing habits and preferences. This feature is designed to help users discover new content that aligns with their interests. These updates are part of Roku's efforts to enhance the user experience and make it easier for viewers to navigate the growing number of streaming options available on their Roku TVs.