Generative A.I. Destroys a Building in Its Netflix Debut
Netflix has debuted the use of generative AI technology in an Argentine science fiction show. The technology was used to visually depict the destruction of a building on screen, marking the first time such technology has been utilized in a Netflix production. The streaming service stated that the use of generative AI allowed for a more efficient and cost-effective way to create the visual effects necessary for the scene, compared to traditional computer-generated imagery (CGI) methods. While this represents a significant milestone in the integration of emerging AI technologies into mainstream media, the article does not provide detailed information about the specific techniques or capabilities employed in the production. It remains to be seen how Netflix and other media companies will continue to explore and implement generative AI in the future.
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