Health10/20/2025The Guardian

What the menopause marketers won’t tell you: ageing is to be celebrated | Stella Duffy

What the menopause marketers won’t tell you: ageing is to be celebrated | Stella Duffy

The article discusses the commercialization of menopause and how advertisers exploit women's insecurities about aging. It highlights the misogynistic culture that portrays women's bodies as "broken" during menopause. The article cites an Australian study that found significant skepticism among women aged 45-64 about the motives of the pharmaceutical industry and concerns about who to trust for reliable information. The author warns that women are being exploited in a "menopause gold rush," with companies profiting from women's vulnerabilities. The article suggests that better information and a celebration of aging might help women navigate this stage of life more positively.

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