Peloton Rolls Out Used Bike and Treadmill Resale Program Across US
Peloton, the fitness equipment company, has launched a used bike and treadmill resale program across the United States. The program, which was previously tested on a small scale, resulted in around three dozen sales over the past two months. The resale initiative allows Peloton owners to sell their used equipment directly through the company's platform, providing a convenient option for those looking to upgrade or dispose of their Peloton devices. Peloton will handle the inspection, refurbishment, and listing of the used equipment, making the process easier for sellers. This move by Peloton is aimed at providing more affordable access to its fitness products, as well as reducing the environmental impact of discarded equipment. The company has seen a decline in demand for its products in recent months, and the resale program could help boost sales and customer engagement.
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