Facebook Dating tries using AI to end ‘swipe fatigue’
Facebook Dating, a feature within the Facebook app, is introducing new AI-powered features to address "swipe fatigue" among users. The key updates include: 1. A "dating assistant" AI chatbot that helps users find potential matches based on specific prompts, such as "find me a Brooklyn girl in tech." This chatbot can also provide profile enhancement suggestions and dating ideas. 2. A "Meet Cute" feature that automatically matches users with someone new each week, aiming to provide a "fresh, easy way to expand their typical pool of dating candidates." Users can opt-out of this feature if desired. These updates are part of Facebook's broader efforts, led by CEO Mark Zuckerberg, to make the platform more "culturally influential" this year, which includes making all Facebook videos into Reels and addressing Facebook spam.
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