Trump Mobile’s origins lie with a Mexican middleweight boxer
The article discusses the origins of the Trump Mobile phone, a company that bears the former US President's name. It reveals that Trump did not come up with the idea for the phone, nor did any of his family members. Instead, it was the executives at the MVNO (Mobile Virtual Network Operator) Liberty Mobile who approached the Trumps with the pitch for the company. The article also mentions that this was not Liberty Mobile's first attempt at this strategy. Five years earlier, they had approached world champion boxer Canelo Álvarez with a similar proposal. The article provides details from interviews with Don Hendrickson and Eric Thomas, the two Trump Mobile executives, who explain the company's background and how they came to be associated with the Trump brand.
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