Delta denies using AI to come up with inflated, personalized prices

Delta Airlines has been facing criticism over allegations of using AI to generate inflated, personalized prices for its customers. However, the company has now come forward to address these concerns. Delta has denied using AI to set personalized prices, stating that its pricing model is based on various factors, such as demand, competition, and costs. The company claims that its pricing is consistent across all channels and that it does not engage in discriminatory pricing practices. Furthermore, Delta has emphasized that it is committed to transparency and providing customers with clear and accurate information about its pricing. The airline has also acknowledged the importance of ethical AI practices and has pledged to continue working to ensure that its technology is used in a responsible and transparent manner. Despite the ongoing scrutiny, Delta remains committed to providing a fair and transparent pricing system for its customers, while also leveraging technology to enhance its operations and customer experience.