The Studio Exec Who Broke Marvel Into the Big Time Has Passed Away
Frank Price, a former executive at Universal Studios, has passed away at the age of 95. Price played a significant role in the early success of Marvel's cinematic ventures. He made a deal with Stan Lee and Marvel that allowed the studio to bring iconic characters like The Hulk, Captain America, and Doctor Strange to live-action for the first time. This groundbreaking agreement paved the way for Marvel's expansion into the film industry, which has since become a global phenomenon. Price's decision to collaborate with Marvel was a crucial step in the company's journey towards becoming a major player in the entertainment industry. His contribution to the early success of Marvel's cinematic universe has solidified his place as a pivotal figure in the history of superhero films.
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