Technology7/31/2025The Verge

DJI won’t sell you an Osmo 360 in the US — but these retailers will

DJI won’t sell you an Osmo 360 in the US — but these retailers will

DJI, a leading drone and camera manufacturer, has decided not to officially launch its Osmo 360 camera in the United States. The company has cited "multiple reasons" for this decision, but has not provided a specific timeline on when or if the product will be available in the US market. However, two major camera retailers, B&H and Adorama, are offering the Osmo 360 and its accessories for pre-order on their websites. The camera is priced at $549.99, while the "Adventure Combo" version is available for $699.99. In addition, a range of accessories, such as selfie sticks, mounts, and protective cases, are also being offered by these retailers. The news comes amidst DJI's ongoing challenges in importing its drones into the US, with many shelves reportedly going bare. The company's Mavic 4 Pro drone has also had a limited release at select retailers, and it's unclear whether DJI will honor the warranty on those sales. The reasons behind DJI's decision to skip the US launch of the Osmo 360 remain unclear, and the company has not provided any further explanation. Interested customers in the US will have to rely on the two camera retailers mentioned to obtain the Osmo 360 and its accessories.

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