New Mavericks team president Ethan Casson vows to make fan outreach 'one of my biggest priorities'

Ethan Casson, the newly appointed team president of the Dallas Mavericks, has vowed to make fan outreach one of his biggest priorities. Casson emphasized the importance of engaging with the team's supporters and creating a strong connection between the organization and its fanbase. As the new team president, Casson plans to focus on enhancing the game-day experience for Mavericks fans, ensuring they feel valued and heard. He expressed a desire to foster open communication channels and incorporate fan feedback into the team's decision-making processes. Casson's commitment to fan engagement is seen as a crucial step in rebuilding trust and strengthening the bond between the Mavericks and their loyal supporters. With his extensive experience in the sports industry, Casson is expected to implement innovative strategies to keep fans engaged and invested in the team's success both on and off the court.