Netflix: Crawford win vs. Canelo watched by 41M
Netflix announced that the undisputed super middleweight title fight between Terence Crawford and Canelo Alvarez, which took place on Saturday night, was watched by over 41 million viewers on the streaming platform. The highly anticipated matchup saw Crawford, the challenger, emerge victorious and dethrone the reigning champion, Canelo Alvarez. This landmark event marked the first time a boxing match of this magnitude was exclusively available on Netflix, signaling a shift in the way major sporting events are being consumed by viewers. The impressive viewership numbers demonstrate the growing popularity of boxing on streaming platforms and the potential for such platforms to attract large audiences for high-profile sporting events. This development could have significant implications for the future of sports broadcasting and the way fans engage with their favorite athletes and competitions.
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