Entertainment8/13/2025β€’NYT

The Song Was a Hit 20 Years Ago. It Just Got a Video.

The Song Was a Hit 20 Years Ago. It Just Got a Video.

The article discusses the recent trend of record labels releasing music videos for decades-old songs. Artists like Clap Your Hands Say Yeah, LL Cool J, and Talking Heads are finding renewed interest from younger audiences, prompting record labels to create new visuals for their classic tracks. The article suggests that these old songs are resonating with a new generation of listeners, who may have discovered the music through streaming platforms or social media. By creating music videos, the labels aim to further expose these timeless songs to a wider audience and potentially drive more streams and sales. The article highlights the enduring appeal of these tracks, even as they age, and the record industry's efforts to capitalize on their lasting popularity. It suggests that the combination of classic music and modern visual presentation can help introduce these songs to contemporary listeners and potentially expand the artists' fanbase.

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