The best worst transfers: Why the likes of Sancho, Werner were actually smart signings

The article discusses the concept of "best worst transfers" in the Premier League and beyond over the past decade. It highlights that some transfers that were expected to be successful, but ultimately did not live up to the hype, were actually smart business decisions. The article cites examples such as Jadon Sancho's move to Manchester United and Timo Werner's transfer to Chelsea, which were initially seen as disappointing, but the clubs made shrewd financial decisions. The article suggests that these types of "best worst transfers" can be beneficial for clubs, as they can recoup a significant portion of the initial investment, even if the player's performance does not meet expectations. The article emphasizes that the success of a transfer cannot be solely judged by the player's on-field performance, but also by the financial implications and the club's ability to manage the situation effectively. The article provides a balanced perspective on the complexities of modern football transfers and the importance of strategic decision-making.