Technology10/8/2025β€’ZDNet

This US state just banned blaring ads on Netflix and other streaming services

This US state just banned blaring ads on Netflix and other streaming services

The state of Connecticut has passed a law that prohibits streaming services, such as Netflix, from airing excessively loud advertisements. This legislation aims to address the growing frustration among consumers regarding the volume of advertisements on streaming platforms, which can often be significantly louder than the programming itself. The new law requires streaming services to ensure that the volume of advertisements does not exceed the volume of the main content being viewed. Failure to comply will result in fines for the streaming service. This move by Connecticut is seen as a response to the increasing number of consumer complaints about the disruptive nature of loud advertisements on streaming platforms. The law is expected to provide relief to viewers and improve their overall streaming experience. It also highlights the evolving regulatory landscape surrounding the streaming industry, as policymakers strive to address consumer concerns and ensure a more balanced and enjoyable viewing experience.

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