China Drafts New Rules Regulating Pricing for Internet Platforms

China's regulatory authorities have proposed new guidelines to regulate pricing practices on internet platforms. The proposed rules aim to prevent unfair competition, excessive pricing, and deceptive pricing tactics. The guidelines cover a range of issues, including the disclosure of platform pricing mechanisms, restrictions on abusive pricing, and the prohibition of predatory pricing and other anticompetitive behaviors. The move is part of China's broader efforts to rein in the power of its tech giants and promote fair competition in the digital economy. The new rules are currently open for public feedback and are expected to have a significant impact on the operations and business models of major internet platforms in China.
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