The Oura Ring Targets Perimenopausal and Pregnant Members With New and Upgraded Features

The Oura Ring, a popular wearable device, has introduced new and upgraded features targeting specific groups - perimenopausal women and pregnant individuals. The article highlights the need for increased attention to these often overlooked life stages. The Oura Ring now offers cycle tracking and hormone insights for perimenopausal women, aiming to provide better understanding and management of the physical and emotional changes during this transitional period. Additionally, the device has been enhanced to support pregnant users, offering features like fetal heart rate monitoring and sleep quality tracking to help expectant individuals better manage their health and wellbeing. The article emphasizes the importance of addressing the unique needs of these populations, as they often face challenges that are not adequately addressed by mainstream health solutions. The Oura Ring's efforts to cater to these specific demographics aim to empower individuals and foster a more comprehensive approach to women's health and reproductive care.