Health10/20/2025The Guardian

AI-generated ‘poverty porn’ fake images being used by aid agencies

AI-generated ‘poverty porn’ fake images being used by aid agencies

The article discusses the growing use of AI-generated "poverty porn" images by aid agencies in their social media campaigns. These images, which depict the most vulnerable and poorest people, are being used without the consent of the individuals portrayed. Concerns have been raised by global health professionals over the ethical implications of this practice, as it can perpetuate harmful stereotypes and exploitation of the most vulnerable populations. The article highlights the case of Fairpicture, a Swiss-based organization focused on promoting ethical imagery in global development, which has observed the widespread use of these AI-generated images by leading health NGOs. The article emphasizes the need for aid agencies to prioritize the consent and dignity of the individuals they aim to represent, rather than relying on cost-effective but potentially unethical AI-generated imagery.

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