Technology8/20/2025β€’Engadget

Amazon may abandon its Fire tablet software

Amazon may abandon its Fire tablet software

Amazon is reportedly considering abandoning its proprietary Fire tablet software in favor of using the standard Android operating system for an upcoming higher-end tablet. This move could be a significant shift in the company's tablet strategy, as the Fire OS platform has been a defining feature of Amazon's tablets. The new Android-based tablet is expected to cost around $400, a significant increase from the current Fire Tablet 7, which costs $60. This suggests that Amazon is aiming to target a different market segment with this device, potentially offering better hardware and performance. The switch to Android could have several benefits, including easier integration with other Android devices and a wider variety of available apps. Currently, the Fire OS mandates the use of Amazon's own app store, which has a more limited selection compared to the Google Play Store or Apple App Store. While the higher price tag may be a deterrent for some consumers, the improved hardware and integration with the broader Android ecosystem could make the new tablet a more attractive option for those seeking a premium tablet experience. However, Amazon has not confirmed these plans, and details about the upcoming tablet's specifications remain unclear.

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