Technology12/14/2025•The Guardian

Why celebrities are loving crypto again in Trump’s second term

Why celebrities are loving crypto again in Trump’s second term

In the article, it is reported that celebrities have once again begun to promote cryptocurrencies, particularly in the context of Donald Trump's second term as president. The article focuses on the case of Tristan Thompson, a professional basketball player, who has transitioned into a career as a crypto investor, consultant, and brand ambassador. Thompson has hosted a podcast on crypto and has been involved with a nationalist Bitcoin mining operation alongside Eric Trump. The article suggests that the resurgence of celebrity involvement in crypto is linked to Trump's reversal of the Biden administration's legal actions against the crypto industry, which had heavily supported Trump's presidential bid. The article indicates that other celebrities, such as the Kardashian clan, have also become crypto spokespeople during this period.

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