Triumph and disaster for you, soft power for the Premier League: fantasy football is back | Jonathan Liew

The article discusses the growing influence of fantasy football on the way people consume and engage with the sport of football. It highlights how celebrities, footballers, and the general public have all embraced the fantasy football concept, which has become an integral part of the way people follow and experience the game. The article suggests that fantasy football has seeped into the mainstream, with various strategies and approaches being employed by participants. It acknowledges that while some people may find the details of one's fantasy football exploits fascinating, the author believes that it is not an excuse for wasting others' time. The article emphasizes that this piece is ultimately about sport, its evolution, and how people's consumption and understanding of the game are changing. The author refrains from sharing any personal details about their own fantasy football experiences, recognizing that such information may not be of interest to everyone.