EA CEO Says No $80 Games for Now: 'We're Not Looking to Make Any Changes at This Stage'

EA, one of the largest video game publishers, has stated that it has no plans to increase the standard price of its games to $80 at this stage. This comes amid recent announcements from Nintendo and Xbox about potentially raising the prices of their AAA titles. In an interview, EA's CEO, Andrew Wilson, emphasized that the company is not "looking to make any changes at this stage" regarding game pricing. He acknowledged the ongoing discussions in the industry about the potential for higher-priced games but maintained that EA is focused on delivering value to its players through various business models, including subscription services and live service content. The decision to maintain the current $60 price point for EA's games suggests the company is cautious about making significant changes that could impact the affordability and accessibility of its products, particularly in the current economic climate.