Spotify to Start Putting Video Podcasts on Netflix

Spotify and Netflix have announced a partnership to bring selected video podcasts to the Netflix platform. Starting next year, certain shows produced by Spotify Studios and The Ringer, including the popular Bill Simmons podcast, will be available on both Spotify and Netflix simultaneously. The move aims to expand the reach and accessibility of these video podcasts, allowing users to access the content on either streaming service. This collaboration between the two major platforms is seen as a strategic move to cater to the growing demand for video-based podcast content. The specific details of the partnership, such as the financial arrangement or the selection of shows to be included, have not been disclosed. However, the partnership is expected to provide users with more options and flexibility in accessing their preferred podcast content. This development highlights the ongoing evolution of the podcast industry and the increased focus on video-based formats, as platforms strive to offer diverse content experiences to their subscribers.