InDrive has big plans to become a global ‘super app’ where others have failed

InDrive, a Russian ride-hailing and delivery platform, aims to become a global "super app" by expanding into various verticals over the next year. The company plans to begin offering grocery delivery services in Kazakhstan, its top market, as part of its strategy to diversify beyond its core transportation business. The article highlights InDrive's ambition to emulate the success of companies like Grab and Gojek, which have established themselves as multi-service platforms in Southeast Asia. However, the article also notes that previous attempts by other players to create "super apps" in different regions have faced challenges. InDrive's expansion plans come at a time when the company is experiencing rapid growth, with a reported 500% increase in revenue and a 300% increase in the number of active users over the past year. The company's goal is to leverage its existing user base and infrastructure to introduce new services and become a dominant player in various industries across its key markets.