Apple is 'open to' acquisitions to boost its AI roadmap
Apple is considering acquisitions to strengthen its artificial intelligence (AI) capabilities, according to CEO Tim Cook. The company is "significantly growing out investments" in AI and is "open to M&A that accelerates its roadmap." Cook stated that Apple has acquired about seven businesses so far this year, though none were "huge in terms of dollar amount." Apple has been relatively quiet about its plans to improve the Siri voice assistant with more AI features. While the company announced some Apple Intelligence iterations at WWDC, the general consensus is that its AI efforts have been lagging behind other tech giants. As a result, there are speculations that Apple may look to acquire external companies, such as Perplexity, to improve its standing in the AI race. Despite the uncertainty surrounding Siri's AI-powered update, which might not be ready until spring 2026, Apple's leadership remains committed to investing in and expanding its AI capabilities through acquisitions and internal development.
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