How Phoebe Gates and Sophia Kianni used Gen Z methods to raise $8M for Phia

Phia, a startup founded by Gen Z activists Phoebe Gates and Sophia Kianni, has raised an $8 million seed round led by Kleiner Perkins. The company aims to empower young people to take action on climate change through education and activism. The funding will be used to expand Phia's online platform, which provides resources and tools for climate-conscious youth. Phoebe Gates and Sophia Kianni, both influential figures in the Gen Z climate movement, co-founded the startup to leverage their social media presence and engage their peers in environmental advocacy. The seed round included participation from notable investors, such as Bill Gates' venture capital firm. This investment highlights the growing interest in youth-driven initiatives tackling climate change and the potential for Phia to make a significant impact in this space. The article emphasizes the founders' innovative approach to fundraising, which leveraged their strong social media following and Gen Z-focused strategies, ultimately securing substantial backing for their climate-focused startup.