Knicks’ Game 5 victory set an NBA ratings record dating back to the 1990s | CNN Business

The New York Knicksâ first championship-clinching win since the 1970s set a ratings record dating back to the 1990s. Saturday nightâs Game 5 telecast averaged 24.5 million viewers, making it the most-watched NBA Finals Game 5 since 1998, according to Nielsen ratings figures that were released Tuesday afternoon. Of course, the media environment was profoundly different back in the â90s, with far fewer channels and platforms competing for attention. And that 1998 series featured Michael Jordan and the Chicago Bulls winning their sixth championship in eight years. NBA Finals ratings have sagged in recent years, just like the ratings for many other major events, and last yearâs Game 5 between the Indiana Pacers and Oklahoma City Thunder averaged 9.5 million viewers. But this yearâs showdown between the Knicks and the San Antonio Spurs electrified sports fans all across the country, thanks in part to New Yorkâs multiple, highly dramatic comeback victories. Overall, according to ESPN, the NBA Finals (shown on both ESPN and its broadcast sister ABC) âaveraged 20.6 million viewers across five games,â fully doubling last yearâs seven-game finals. On Saturday night, the Gam
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