Xbox Shoots Down Another Hardware Rumor

Microsoft has firmly denied recent rumors about retailers like Target and Walmart discontinuing the sale of Xbox consoles and games. A Microsoft spokesperson clarified that these retailers remain committed partners for Xbox products. The rumors may have stemmed from Costco's decision to remove Xbox-related items from its digital storefront, potentially in response to the recent price increases for Xbox consoles in the US. Microsoft has previously addressed speculation about the company abandoning hardware, with Xbox VP Jason Ronald reaffirming their commitment to next-generation Xbox hardware. The price hikes, which also apply to the Xbox Game Pass subscription, have sparked some backlash from the gaming community. Former Microsoft employee Laura Fryer called the increases a "betrayal" of gamer trust. However, Microsoft has stated that the price hikes won't immediately affect all players. Analysts suggest that Microsoft may introduce an ad-supported Game Pass service in the future, but this remains speculation for now. Overall, Microsoft has worked to quell rumors and reaffirm its ongoing commitment to the Xbox platform and its hardware.
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