Graham MacGregor obituary

Graham MacGregor, a medical researcher and health advocate, passed away at the age of 84. He was a key figure in advocating for the food industry to reduce the salt and sugar content in their products, challenging them with the business case that "dead customers don't shop." MacGregor combined a rigorous approach to evidence with strong persuasive abilities and determination to convince manufacturers to make these changes. In 1994, a government report highlighted the link between salt intake, high blood pressure, and increased risk of heart attacks and strokes. The report recommended a gradual reduction in salt intake from 9g to 6g per day. MacGregor's efforts were instrumental in driving industry agreements to cut salt and sugar levels, with the aim of improving public health by reducing heart attacks, strokes, and obesity. He was a prominent voice in the field of public health, using his expertise and persistence to encourage the food industry to adopt healthier practices.