Wikipedia says traffic is falling due to AI search summaries and social video

According to the article, Wikipedia's traffic has been declining, and the primary reasons cited are the rise of AI-generated search summaries and the growing popularity of social media videos. The article suggests that as search engines increasingly provide concise, AI-generated summaries for queries, users are less inclined to click through to the full Wikipedia article. Additionally, the rise of social media platforms, where users consume content through short videos, has drawn attention away from traditional text-based encyclopedic sources like Wikipedia. The article notes that while Wikipedia remains a valuable resource, these broader technological shifts have impacted its overall traffic and engagement. The article does not provide specific data or statistics to quantify the extent of the decline, but it highlights the need for Wikipedia to adapt and evolve in the face of changing user behavior and preferences.