AT&T Deals Deliver Surge in Second-Quarter Phone Customers

AT&T Inc. reported strong second-quarter results, surpassing Wall Street's expectations. The company's standout performance was driven by a surge in wireless phone subscribers, which grew faster than anticipated. This growth was attributed to AT&T's strategic use of perks and incentives to attract customers from competing providers. The company's ability to offer attractive deals and promotions to consumers played a crucial role in its success during the quarter. This approach allowed AT&T to gain a competitive edge and expand its customer base, even in a challenging market environment. Overall, AT&T's second-quarter results highlighted the company's agility in adapting to market conditions and its willingness to invest in initiatives that drive customer acquisition and retention. The strong performance is a testament to the effectiveness of AT&T's strategic decisions and its ability to capitalize on market opportunities.