Apple Finally Joins in on One of Asia’s Biggest Trends With iPhone Crossbody Strap

Apple has introduced a crossbody strap for the iPhone, joining a popular trend in Asia. The strap, priced at $99, allows users to carry their phones hands-free. While tech shoppers in Asia have access to a variety of phone straps at lower prices, Apple's offering is aimed at providing a premium alternative. The move reflects the company's efforts to cater to the preferences of Asian consumers, who have embraced the convenience and style of phone straps. However, the high price tag may limit the product's appeal, as Asian consumers are accustomed to more affordable options. The introduction of the strap highlights Apple's strategy to expand its product range and tap into regional market trends, as it continues to compete in the global smartphone industry.
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