San Diego taco chain targeted by boycott over CEO's alleged Trump support

This material may not be published, broadcast, rewritten, or redistributed. ©2026 FOX News Network, LLC. All rights reserved. Quotes displayed in real-time or delayed by at least 15 minutes. Market data provided by Factset. Powered and implemented by FactSet Digital Solutions. Legal Statement. Mutual Fund and ETF data provided by LSEG. Jorge Rivas, owner of Sammy's Mexican Grill in Arizona, details the online rhetoric destroying his business' reputation over offering free meals to law enforcement and ICE agents. A popular San Diego-based taco chain is facing boycott calls after a social media user alleged the business's CEO supports President Donald Trump. Roberto's Taco Shop, founded by Roberto and Dolores Robledo in San Diego in 1964, says it serves "fast traditional Mexican food" at more than 80 locations in California, Nevada and Texas. The chain's current CEO is their son, Reynaldo Robledo. SFGate reported that the Latino-owned business came under fire after a TikTok user posted a video targeting Robledo's alleged political views. The TikTok user, who says she exposes "Latino MAGA businesses that profit off La Raza," shared screenshots of posts supporting the president from a