Xbox Game Pass site chokes as flood of gamers rush to unsubscribe

The article discusses the recent price increase for Microsoft's Xbox Game Pass subscription service, which has led to a surge of gamers attempting to unsubscribe. The website where users manage their Game Pass subscriptions has been struggling to handle the influx of traffic, with many users reporting issues and errors when trying to cancel their subscriptions. The article suggests that the price increase, which sees the popular Ultimate tier jump by up to 50%, has prompted a significant number of users to reevaluate their subscriptions and opt to cancel. While Microsoft is pushing for more features and value-added benefits with the price hike, the article argues that it may be a risky move as Game Pass is a critical part of the company's strategy to dominate the gaming market, especially with the launch of new hardware and the upcoming Windows 11 interface. The article notes that the surge in cancellations is not entirely unexpected, as other streaming services like Netflix, Disney+, and HBO Max have likely experienced similar dips in subscription numbers following price increases. However, the fact that Microsoft's website is struggling to handle the demand is seen as a telling sign of the impact of the price change.
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