Big Tech’s Net-Zero Goals Are Looking Shaky

Here is a summary of the news article in 200 words: Big Tech's Net-Zero Emissions Goals Face Challenges Major tech companies like Google, Amazon, and Microsoft have set ambitious net-zero emissions targets, but new sustainability reports indicate they are struggling to achieve these goals. According to experts, the rapid growth of artificial intelligence (AI) and energy-intensive data centers is driving a surge in emissions, undermining companies' decarbonization efforts. The reports show that the carbon footprint of AI is "going through the roof," with the energy needed to power and cool AI systems increasing exponentially. This is a significant concern as tech giants rely heavily on AI for various applications, from cloud computing to product recommendations. Additionally, the expansion of data centers to support growing digital services is further contributing to the rise in emissions. Tech companies are finding it challenging to offset these emissions through renewable energy investments and efficiency measures. Amid growing pressure to address climate change, the tech industry's inability to rein in its environmental impact raises questions about the feasibility of their net-zero pledges. Experts suggest that more radical solutions, such as rethinking the design and use of AI and data centers, may be necessary to align the sector's growth with its sustainability commitments.