Startups Lean on Once-Rare Share Sales to Keep Talent Happy
The article discusses the growing trend among startups to offer secondary share sales as a way to keep their talented employees happy. Secondary share sales allow employees to cash out a portion of their equity, providing them with liquidity and a sense of financial security. This practice has become more common as startups stay private for longer periods, delaying the traditional IPO route. By enabling employees to monetize their shares, startups can retain key talent and avoid the risk of losing them to larger, more established tech giants. The article highlights that this trend is particularly prevalent in the US, where startups are increasingly using secondary share sales to incentivize and reward their employees. It also notes that this approach is gaining traction in other regions, as startups recognize the importance of keeping their talented workforce engaged and motivated.
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