Technology7/28/2025Bloomberg

Whirlpool Cuts 2025 Outlook as It Awaits Tariff Boost

Whirlpool Corporation, a major appliance manufacturer, has reduced its 2025 profit forecast. The company cites the lack of expected benefits from making most of its products in the US, as foreign competitors have rushed to import their goods into the country to avoid higher tariffs. This move by Whirlpool comes as the company anticipated a boost from manufacturing the majority of its appliances domestically. However, the influx of imports from foreign rivals during the second quarter has offset these anticipated gains. The reduced 2025 outlook underscores the challenges Whirlpool faces in navigating the evolving trade landscape and its impact on the company's performance. The article highlights the complexities involved in the appliance industry, where tariffs and global competition can significantly influence a manufacturer's financial projections and operations.

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