MSNBC to be Renamed MS NOW After Comcast Spinoff
MSNBC, the political news network, is set to undergo a name change as part of Comcast Corp.'s plan to spin off some of its cable channels into a separate company called Versant. The new name for MSNBC will be MS NOW, reflecting the changes to come. The network's rebranding is part of Comcast's broader corporate restructuring efforts, which involve the creation of Versant, a new company that will house several of Comcast's cable channels. The exact details of the spinoff and the rationale behind the name change have not been extensively reported. The article provides limited information about the reasons for the rebranding or the potential impact on MSNBC's programming and editorial direction. However, it suggests that this move is part of Comcast's strategic decision-making regarding its cable assets and the broader media landscape.
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