Jo Malone hopes 'sense will prevail' in lawsuit over her name

Jo Malone, the perfume designer, said she hopes "sense will prevail" in a case against her and retailer Zara by Estée Lauder, the beauty giant, over the use of her name. Estée Lauder bought Malone's eponymous perfume brand, Jo Malone London, including the rights to her name, in 1999. Malone founded a new firm, Jo Loves, in 2011, which sells perfume, candles and toiletries. Last month, Estée Lauder Companies launched High Court proceedings over a collaboration between Jo Loves and Zara, over the use of Malone's name on the packaging. It is seeking more than £200,000 in damages. Speaking for the first time since the legal action emerged, Malone said she was "very surprised and very sad". In a video on Instagram, Malone said Jo Loves and Zara went "above and beyond" to make it clear that the collaboration - which began seven years ago - was "nothing to do with Jo Malone London, the company". "We've literally done as much as we possibly can," she said. Although the Zara collaboration was with the brand Jo Loves, Estée Lauder took issue with the use of Malone's name on the packaging, which read: "A creation by Jo Malone CBE, founder of Jo Loves." Estée Lauder is suing Malone herself, Jo

Apr 9, 2026 → Apr 9, 2026