‘The Mother Teresa of Aussie supermarkets’: meet the woman cataloguing grocery deals on TikTok

Tennilles_deals, an Australian TikToker and micro-influencer, has gained recognition as the "Mother Teresa of Aussie supermarkets" for her efforts in cataloguing weekly grocery deals. Through her TikTok videos, she guides viewers through the supermarket aisles, highlighting sale products and helping consumers navigate the competitive grocery market. Tennilles_deals' approach is distinct from the typical influencer, as she chooses to let her work speak for itself rather than extensively marketing herself. Her dedication to making the supermarket experience more accessible and affordable for all has earned her the admiration of her followers, who see her as a hero in the "combat zone of the supermarket duopoly."
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