German court rules Apple cannot call its smartwatch 'carbon neutral'
The German court in Frankfurt has ruled that Apple's claim of its Apple Watch Series 9 being "carbon neutral" is unfounded and a violation of competition laws. The court took issue with Apple's plan to offset emissions by planting eucalyptus trees in Paraguay, stating that the project lacks long-term security and is an ineffective "carbon-indulgence scheme." Apple strongly disagrees with the ruling, arguing that it aligns with the EU's and Germany's climate strategies, but the court has ordered the company to revise its language for the smartwatch. Apple has the opportunity to appeal the decision, but the case highlights the ongoing challenges tech companies face in meeting their ambitious climate goals.
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